4 Reasons the 4Ps Really Are Essential for Marketing Success

The 4 Ps of marketing have become the whipping boy for the latest fads in the marketing reboot in the last 5-10 years. But that’s only because everyone wants to be cool–the 4 Ps are still where the real action […]

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Make Sure Your Website Design Doesn’t Take Your Business Off Track

You naturally want your business to have as great an appearance online as possible, within your budget. We all want to put our best foot forward. Online, that means having a website that represents your business well. A website that […]

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Does Your Website Confirm That You’re REALLY Open for Business?


Have you ever walked by a storefront and noticed dust on the display, grime on the windows, or leftovers from the last holiday season that was 5 months ago?

What is your reaction?

Does this kind of unkempt look make you excited […]

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The Single Most Important Success Factor for Tweets and Posts

We often miss the most important success factor when we post on social media.
Make sure you’re not leaving this out when you post on behalf of your business.

Social media updates can easily start to turn into tasks that just need […]

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3 Ways To Dramatically Improve Your Marketing Results

The all-inclusive approach to marketing is such a temptation – it’s irresistible! Almost all of us engage in this at one time or another. The problem is that it’s a losing proposition: losing time, money, relevancy, and most importantly it […]

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Write Your Own Ending to Your Marketing Campaign Story

Sometimes we miss our big opportunity to take advantage of success we didn’t anticipate – don’t let that happen to you and your business.
Marketing Campaigns Are Like Stories
Every story has a beginning, a middle, and an end. Marketing campaigns are […]

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