The home page of a website is the most critical page of the whole site: it is the landing page for your entire business.

The home page must offer a compelling experience of your businesses key value both in feel and in the copy. And the impact must be immediate—you have on average only 3-5 seconds to get someone’s attention.
In priority order, here are the questions that need to be answered with a minimal amount of copy embedded in a
Continue reading here => Key Elements for a Successful Home Page

Capturing this stuff is the crux of the matter—the biggest obstacle frequently turns out to be your judgment of your own contribution. Inside your head is the refrain: why would anyone care about
interacts with customers or people in general is important. If they engage all the time, face to face, effectively and with enthusiasm, then the interaction vehicles to set up in the social media world need to be in alignment with that. Shy people may be more comfortable with short text entries—a quick tips orientation. Vivacious, engaging personalities